Charter Grade OG Swimmer: 1.75oz - 7inch Bundle (4pc)

OG Swimmer:

Shallow-lipped swimming plugs, often referred to as Finnish Swimmers, have been a staple among anglers for generations. These lures are distinguished by their small lip, which allows them to navigate near the water's surface. This characteristic makes them particularly suited for shallow waters or areas with submerged structures where deeper diving lures might become entangled.

The design of the small lip is not just about depth control; it also imparts a unique wobbling action to the lure as it moves through the water. This motion mimics the erratic swimming patterns of injured baitfish, an effective trigger for predatory fish. The Finnish Swimmer's combination of surface-skimming ability and lifelike action offers anglers a versatile tool for targeting a wide range of fish species in various conditions.

Our Finnish Swimmer combines traditional design with modern enhancements to provide anglers with a reliable, high-performance lure that excels in various fishing conditions. Whether you're targeting striped bass, bluefish, or other predatory species, the Finnish Swimmer is your go-to lure for both inshore and offshore fishing adventures.

• Floating Design: Swims at a steady depth of about 3 feet under the surface.
• Through Wire Design: Enhances horizontal presentation.
• High-Quality Components: Includes premium VMC hooks.
• Ideal Conditions: Windy, long distance, rough conditions.
• Wide Profile: Slightly wider than average, this plug offers a larger baitfish presence, making it more attractive to predatory fish.
• Enhanced Movement: Equipped with a single treble hook and a flag bucktail at the back, the Finish Swimmer exhibits an added serpentine movement in the water, mimicking the natural motion of baitfish and increasing its effectiveness.

Slow Roll Retrieve

Situation: Fish holding near shallow boulder fields, reef edges, or contour seams, often during low light, overcast, or when larger forage is present. Effective in spring and fall bait runs or along rocky shorelines where bass and blues lie in ambush.

Rod Angle: Keep the rod tip low and aimed directly at the lure to maintain steady tracking across the structure. Lift slightly when fishing over shoal crests or drop-offs to keep the lure from digging too deep.

Retrieve Motion: Slow, steady turn of the reel handle that allows the plug to roll side to side with minimal extra rod input.

Reel Speed: Slow to moderate. Just enough to keep the lure swimming and wobbling, letting it hang in the strike zone as long as possible.

Tactic: Use fan casting to cover water around the structure. Pause occasionally on the retrieve to let the lure float up slightly, imitating a struggling baitfish.

Environmental Factors (E) | Weather | Light | Sea Condition

Low Light or Overcast Skies → Bass feeding tight to structure → The OG Swimmer holds high in the column, staying visible and steady over shallow rocks.

Calm to Moderate Seas → Fish inspecting large forage near surface → Subtle slow-roll wobble imitates injured bait without blowing out.

Spring and Fall Bait Runs → Big forage pushing inshore → Wide-bodied swimmer matches herring, pogies, and mackerel staging near structure.

Observational Factors (O) | Bait Presence | Predator Behavior | Wildlife Signals

Large Forage in the Mix (pogy, squid, juvenile tog) → Striped bass and blues keying on big bait → Fat-bodied profile and rolling action trigger commitment.

Gulls Picking Over Boulder Fields → Subsurface bait schools hugging rocks → OG Swimmer runs shallow without snagging, covering ambush lanes.

Swirls and Shadow Follows in Clear Water → Reluctant fish not breaking surface → Slow-roll retrieve with pauses converts trailing fish.

Structure + Approach (S+A)

Boulder Fields and Rocky Shorelines → Ambush predators staging in cracks and eddies → Shallow track lets you fan cast lanes without snagging.

Reef Faces and Shoal Crests → Predators holding just below the turbulence → Plug maintains depth control while rolling through the strike zone.

Estuary Edges and Inlet Drop-Offs → Snook and tarpon lying in current seams → Controlled shallow swim matches larger baitfish in flowing water.

Techniques (Retrieve Styles)

Slow Roll Retrieve: Rod tip low, steady reel at slow to medium pace. Plug maintains a rolling wobble that mimics wounded forage.

Pause-and-Rise: Insert occasional pauses during retrieve, allowing lure to float slightly upward before resuming. Triggers followers in clear water.

Fan Casting Across Structure: Cast across boulder fields or rip edges, working slow and steady to cover water while keeping the lure above snags.

Current Swing: Position cross-current, let the plug swing naturally along a seam or drop-off, then tighten with a slow roll as it sweeps the strike zone.

• (1) Charter Grade OG Swimmer: 1.75oz - 7inch T-Black
• (1) Charter Grade OG Swimmer: 1.75oz - 7inch Albie Crack
• (1) Charter Grade OG Swimmer: 1.75oz - 7inch T-White
• (1) Charter Grade OG Swimmer: 1.75oz - 7inch Olive