Join the Hogy Field Tester Program | Exclusive Angler Benefits & Event

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Hogy Field Tester Program

Field Tester Program (FTO) Update for 2025

Introduction to FTO:

The crew here at Hogy is thrilled to announce the updates to our Field Test Offer (FTO) platform for 2025! We just love working with all of you on these. It’s truly a unique and special part of why we love what we do here at Hogy.

The FTO program offers you an insider's seat in the product development process, giving you a unique opportunity to shape the future of Hogy Lures. Whether you're helping design a lure from scratch or giving final green-light feedback, your input is invaluable.

This is your chance to gain exclusive access to our most innovative and cutting-edge lures before they officially hit the market.

How the FTO Program Works:

Subscribe to the Hogy Field Tester Program
Check out exclusive emails on our periodic releases.
Take advantage of the offer or provide feedback via a short survey—both optional, of course!
Enjoy the process and be part of the Hogy journey!

FTO Program Benefits:

Early Access to special events like our annual Mystery Boxes!
Exclusive Insider Offers as a thank-you for your valuable feedback.
Knowing that Captain Mike owes you one!

This is your chance to gain exclusive access to our most innovative and cutting-edge lures before they officially hit the market.

Join Hogy Field Tester Program

NEW FOR 2025!

Crowdsourced Design

This is where it all begins! We’re excited to invite you to help us design the next great lure from the ground up.

Your Role: Participate in a "design" survey to provide input on use case, supporting outfit, style, shape, action, and weight of the product. Once narrowed down to five CAD drawings, you'll vote on the winner.
Your Reward: Be the first to access the winning design at the lowest price in the program. These designs won’t be available to the public until they receive the crowd’s approval.
Your Impact: Shape the lure’s features, action, and aesthetics—this will truly be your lure.

Approval

Beta Mode

Here’s where your angler expertise shines. These lures are internally approved prototypes, but we need your feedback to refine the final product.

What We’re Testing: We’re confirming the product’s appeal and gathering your insights on details like packaging, color options, and subtle design tweaks.
What You Get: Access to a premium-quality lure that’s not yet available to the public, at a special beta-testing price.
Your Role: Test the product in the field, report on its performance, and help us ensure it's flawless before release.

Testing

Pre-Release Product Testing

These lures are well-tested and ready for the final green light before full-scale production.

The Product: Often an extension of an existing platform or a well-vetted new concept, these products have been tested for an entire season and are nearly market-ready.
What You Get: First access to the lure at an insider price.
What We Need: Honest reviews for our store and your insights to confirm market readiness. This phase also allows us to explore potential Gen 2 improvements.

Program Details

What does Hogy Field Tester Offer?

Here's a run down on the benefits and features available to Hogy Field Tester Subscribers.

JOIN HOGY FIELD TESTER

What Does It Cost:

Nothing. You are required to sign up to receive program benefits and offers.

Assist In Product Design:

We will crowd source new product designs based on surveys completed by Field Tester subscribers.

Pre-Production Product Testing:

Absolutely! Field Tester will have access to exclusive discounts and trial periods on new tackle, before it ever hits the market!

What Do I have to Do?

If you choose to try out pre-production gear, we will reach out directly to you for product feedback and reviews on new gear before it's available to the public.